Commercial Validation to Pass Your Stage Gates.
Prove market demand before the board asks for it.
Problems We Solve
Innovation Without Revenue Proof
Your venture unit has built something promising, but there's no commercial traction yet. The next stage gate requires revenue evidence you don't have.
→ Projects get killed for lack of market validation, not lack of potential.
Corporate Sales Culture Doesn't Fit
Your parent company's enterprise sales approach doesn't work for a venture-stage product. Your team sells like a corporation, not like a startup.
→ Slow, bureaucratic sales cycles that drain budget before producing results.
Internal Silos Block Customer Learning
Product, sales, and innovation teams operate in silos. Customer insights from the field don't feed back into product development.
→ You build to internal specifications, not to market needs.
How We Help
Venture Sales Sprint
We work alongside your venture team to produce signed contracts and validated pipeline. Real revenue, not projections.
Concrete commercial proof points for your next stage gate.
GTM Process for Corporate Ventures
We install a lean, startup-speed sales process that works inside corporate structures without the bureaucracy.
Your venture team sells independently at startup speed.
Cross-Functional Alignment Workshop
We align product, sales, and innovation teams around a shared customer understanding and GTM strategy.
Unified go-to-market approach that turns customer feedback into product decisions.
References
Lennart Paul
CEO, bexpress
Ready to Prove Commercial Viability?
Let's talk about getting the revenue evidence you need for your next stage gate.
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Contact Details
GoToMarket.Ninja GmbH Tußmannstraße 75 40477 Düsseldorf Germany